According to NIELSEN Wire, 36% of online consumers trust video ads.
Unbounce reports that including video on a landing page can increase conversion by 80%.
4x as many customer would rather watch a video about a product than read about it.
500 million people are watching videos on Facebook every day
Marketers who use video grow revenue 49% faster than non-video users.
90% of user say that seeing a video about a product is helpful in the decision process.
According to Online Publishers Association, 80% of users recall a video ad they viewed in the past 30 days.
46% of users take some sort of action after viewing a video ad, according to Online publishers association
Enjoyment of video ads increase purchase intent by 97% and brand association by 139% according to Unruly.
50% of executives look for more information after seeing a product/service in a video, according to Forbes.